Amy Latimer



Amy Latimer is responsible for all day-to-day operating functions of TD Garden, one of the most active, highly regarded and successful sports and entertainment venues in North America. For six seasons as Senior Vice President of Sales & Marketing, Latimer was responsible for developing and leading all sales and marketing strategies for the Boston Bruins and TD Garden. This included the advertising, corporate partnerships, community relations, tickets sales, and Premium Club sales and service. Latimer was part of the inaugural executive team at the TD Garden and started as the Director of Marketing in 1995. She went on to launch the arena’s e-Business department, harnessing website strategies and database marketing. She served as the Director of e-Business and then Vice President of Ticketing and then the Senior Vice President of Sales and Marketing for both the Boston Bruins and the arena before assuming her current position. A recognized leader in the sports & Arena industry, she was named one of Sports Business Journal’s ‘Game Changers’ in 2011 and was named 2015’s WISE Woman of the Year. Most recently, Latimer was appointed to the Massachusetts Convention Center Authority’s Board of Directors. Throughout her tenure at TD Garden, Latimer has overseen and participated in many of the arena’s charitable endeavors via Garden Neighborhood Charities, the arena’s philanthropic arm, and the Boston Bruins Foundation. Latimer currently serves as the Executive Director of Garden Neighborhood Charities in addition to serving on the MA State Advisory Board for The Salvation Army, the MIAA Educational Athletic Advisory Board, The Special Olympics of MA Advisory Board, and sits on the Board of Directors for Good Sports Inc. She continues to play a key role in developing and hosting annual events, volunteer opportunities and financial support of community partners such as The Salvation Army, Action for Boston Community Development, Friends of Boston's Homeless, Good Sports and The Special Olympics Massachusetts. The native of Ellicott City, MD received her degree in Political Science from the University of Rhode Island, which she attended on a full basketball scholarship. Latimer also took political management courses at George Washington University and worked for Empower America while living in Washington, D.C. She currently resided in Topsfield, Massachusetts with her husband Jody and their three sons.